Marketing planning begins with formulating an offering to meet target customers' needs or wants
Indicate whether the statement is true or false
TRUE
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In the application of "variable costing" as a cost-allocation process in manufacturing,
a. variable direct costs are treated as period costs. b. nonvariable indirect manufacturing costs are treated as product costs. c. variable indirect manufacturing costs are treated as product costs. d. nonvariable direct costs are treated as product costs.
Answer the following statements true (T) or false (F)
In the United States, the term “present fairly” in opinions of American auditing firms is the same as the “true and fair view” of international financial reporting.
The critical industrial relations school of thought views industrial relations as an inherent _____________ conflict.
Fill in the blank(s) with the appropriate word(s).
Why are good communication plans essential?
a. It encourages people to conquer their fear of public speaking b. It is easy to convince employees that they’ve been heard, so it’s a big return on an investment c. Most everyone in the organization has the same general idea of the change but needs additional details d. It minimizes rumors and helps mobilize support