When a company's product is featured in a TV show, it's called
A) negotiated items.
B) the common folk approach.
C) broadcast advertising.
D) product placement.
E) integrated marketing communications.
Answer: D
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"What do you think should be done about teenage pregnancies"? is an example of what type of question?
A. Closed-ended B. Degree C. Fixed response D. Open-ended
Responsible public speakers must actively avoid _________ and remain committed to honesty and integrity at all costs.
A. plagiarism B. diversity C. paraphrasing D. inclusive language
In a speech, you should use only one brief illustration at a time, so as not to confuse your audience
Indicate whether the statement is true or false.
Which of the following is NOT a benefit of conducting research:
a. Helps to save time and money b. Helps to properly identify a PR opportunity or problem c. Helps to craft best strategy d. Helps to make informed decisions