What are the three categories of business-to-business purchase decisions? Define each one
What will be an ideal response?
1. A straight rebuy occurs when the firm has previously chosen a vendor and wishes to make a re-order.
2. A modified rebuy occurs when the company considers and evaluates alternatives on infrequent purchases.
3. A new task occurs when the company is buying a good or service for the first time and the company has no experience with the product.
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Factors can be estimated so that their factor scores are not correlated and the first factor accounts for the highest variance in the data, the second factor the second highest and so on
Indicate whether the statement is true or false
Customer retention is:
a. the only method of measuring customer satisfaction. b. an organization's continuous attempts to satisfy and keep current customers actively involved in conducting business. c. another word for leadership. d. unnecessary in today's business environment.
Matson agrees to purchase 500 wooden chairs from Woodcarvers, Inc After Woodcarvers sets the chairs aside in its warehouse, but before the risk of loss passes to Matson, the chairs are destroyed in a fire, which was not the fault of Woodcarvers. The contract between Matson and Woodcarvers is void
a. True b. False Indicate whether the statement is true or false
When contractual claims are defaulted due to the failure of a project to be completed and delivered:
A) The client firm should file an ex-gratia claim. B) The client firm may have some legal claim to punitive damages. C) The project firm should file an ex-gratia claim. D) The project firm may have some legal claim to recovery.