In conjoint analysis, ________ are a special class of fractional designs that enable the efficient estimation of all main effects
A) relative importance weights
B) orthogonal arrays
C) part-worth functions
D) attribute levels
B
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A manufacturer obtains referent power when it has special knowledge that intermediaries value
Indicate whether the statement is true or false
Bob owns a business delivering coffee and donuts within the downtown area of the city. Smith Co calls him to deliver a large quantity of his products to their local office. While taking a coffee urn through the Smith Co's office, Bob drops it on Lester, scalding him. Who is liable?
a. Smith Co. and Bob are liable. b. Bob alone is liable. c. Lester has to absorb the cost himself since he assumed the risk by working at Smith Co. d. Only Smith Co. is liable.
List the four types of company/brand-related messages that stakeholders receive.
What will be an ideal response?
The cache and main memory lose their contents when the power is off. Hence, they are considered to be ________
A) kinetic B) static C) volatile D) nonvolatile