Holding public rallies, boycotts, and bringing negative publicity to the other party in negotiations is considered a(n):
A. Unfair labor practice.
B. Bad faith bargaining tactic.
C. Hardball tactic.
D. Pressure tactic.
D. Pressure tactic.
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The tendency to underestimate situational factors and overestimate personal factors when making attributions about others’ actions is called:
a) Actor-observer difference b) Fundamental attribution error c) Stereotype d) Halo effect
________ costs arise when a defect is discovered after the customer has received the product or service
Fill in the blanks with correct word
Which of the following is NOT true regarding organizational buyers?
A. Their purchases are made to help their organizations meet the demands for their products. B. Their needs are usually harder to define than for final consumers. C. The basic aspects of business customer buying behavior tend to be quite similar in the U.S. and in international markets. D. Buyers for all kinds of organizations (governments, nonprofit groups, intermediaries) tend to buy in much the same way as do manufacturers. E. Marketing strategies aimed at them are often tailored to each individual customer.
Nico invested an amount a year ago and calculated his return on investment. He found that his purchasing power had increased by 15 percent as a result of his investment. If inflation during the year was 4 percent, then Nico's ________
A) real return on investment is more than 15 percent B) nominal return on investment is more than 15 percent C) nominal return on investment is less than 11 percent D) real return on investment is equal to 4 percent