A corporation that is selling all of its assets must obtain approval only from its shareholders.
Answer the following statement true (T) or false (F)
False
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Scanner data makes it possible for results from a test market to become quickly available to managers
Indicate whether the statement is true or false
As part of the buyer selection process, buying centers must decide how many suppliers to use. What might motivate a buyer to use multiple sources?
What will be an ideal response?
Economies of scale and the experience curve
A. state that a nation will trade goods that can be produced with the production factor that is most abundant. B. explain why many companies will engage in international trade. C. explain how international trade in manufactured goods will be linked to gross national income. D. are only relevant for manufacturing industries. E. explain the international life cycles of products.
All of the following are true for multivariable account segmentation EXCEPT that it:
A. is used because organizations use many channel members. B. characterizes the organization's account using more than one criterion. C. is used by sales organizations who sell to several markets. D. emphasizes the supply of similar products to channel members. E. allows sales personnel to develop plans for selling various products to specific segments of their accounts.