Which of the following should be written out in full in your speaking notes?

A) introduction
B) conclusion
C) statistics
D) specific purpose


C

Communication & Mass Media

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______ can play a significant role in educating the public and reducing the stigma associated with mental health issues.

A. Fundraising B. Regulation C. Public relations D. Fictionalized anecdotes

Communication & Mass Media

Which one of the following characterizes an Outtake objective?

a. PR staff posts a message on organization’s web site. b. Target audience member understands a message. c. Target audience member tweets a remark about an organization. d. Target audience member shares a Facebook post from an organization’s message.

Communication & Mass Media

Discuss one of the real-life examples presented in the chapter and how it relates to the field of public relations

What will be an ideal response?

Communication & Mass Media

Four listeners provided criticism after a speech in their statements below. Which one failed to stress the positive?

a. "The speech just didn't do anything for me." b. "The example about the stock market would have gained more attention in the introduction." c. "I felt you were more in control of the topic today than in your first speech." d. "I would have liked it if you looked directly at me while you were speaking."

Communication & Mass Media