The terms of futures contracts __________ standardized, and the terms of forward contracts __________ standardized.
A. are; are
B. are not; are
C. are; are not
D. are not; are not
E. are; may or may not be
C. are; are not
Futures contracts are standardized and are traded on organized exchanges; forward contracts are not traded on organized exchanges, the participant negotiates for the delivery of any quantity of goods, and banks and brokers negotiate contracts as needed.
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Marketers must know the needs and wants of their customers. Which of the following presents the most accurate picture of the typical elderly consumer today?
A) Most are old, infirm, depressed, stay-at-home people who live a hand-to-mouth existence. B) Most are active, interested in what life has to offer, and are enthusiastic consumers with the means and willingness to buy many goods and services. C) Most live with their children, have little savings, and have an increasingly difficult time adjusting to the changing technical world around them. D) Most have refused government support and are going through a hermitization process. They don't trust anyone under 60.
According to BizRateResearch, the most popular online promotion is a price-off (or coupon) offer
Indicate whether the statement is true or false
The right time to attempt to gain commitment is when a buyer appears ready, as evidenced by buying signals.
Answer the following statement true (T) or false (F)
Many cities, states, and countries recognize that by using effective marketing strategies, they can increase vital tourism revenues and attract business investments needed for growth. This is an example of implementing ________
A) idea marketing B) social marketing C) cultural marketing D) place marketing E) services marketing