All the following are examples of strategic actions a firm might take except
A. expand into neglected markets.
B. tie up raw materials sources.
C. change product packaging.
D. partner with competitors to reduce competition.
Answer: C
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More and more, companies are shifting their brand management focus from brand profitability toward ________
A) technology management B) product management C) customer management D) functional management E) geographic management
The goal of vendor analysis is
A. lowering the total costs associated with purchases. B. focusing buyers and sellers on just the economic factors needed to reduce costs. C. just getting a low price from the supplier on a given part or service. D. just satisfying the needs of the customer company. E. satisfying the needs of the individuals who influence the purchase.
Assuming you were charged simple interest on a loan of $4,900 which requires you to repay in one year $5,292, what rate of interest would you be charged? (Round interest rate to the nearest hundredth percent if necessary.)
A) 9.26% B) 8% C) 7.41% D) 11%
Based on the following cost data, items labeled (a) and (b) in the table below are which of the following amounts, respectively? Number of units: 1,500 3,000 Total cost: Variable$7,500 $15,000 Fixed$6,000 $6,000 Cost per unit: Variable$5 (a)Fixed$4 (b)
A. (a) = $5.00; (b) = $4.00 B. (a) = $3.00; (b) = $3.00 C. (a) = $2.50; (b) = $2.00 D. (a) = $5.00; (b) = $2.00