Evaluating the quality of services before making a purchase is harder than evaluating the quality of goods because, compared to goods, services tend to exhibit fewer ______ qualities.
A. experience
B. search
C. credence
D. intangible
Answer: B
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Why do movie theaters sell tickets for an afternoon showing of a movie at a lower price than the 7 p.m. showing of the same movie?
A. To deal with the intangible characteristic of services B. To minimize inventory losses C. To deal with the incompatibility characteristic of services D. To deal with the perishability of services E. To make sure the service offered is consistent
Which of the following is a benefit to IM use?
A) Better security features B) Rapid response C) User authentication D) Logging messages for later use E) Compatibility between systems
Integrated tables store both data and the relationships among the data
Indicate whether the statement is true or false
Which of the following is NOT a type of free market?
A) monopoly B) oligopoly C) managed competition D) monopolistic competition E) perfect competition