Which of the following is a benefit of oral communication?
A. It eliminates the need for taking minutes during a meeting or entering personal notes about follow-up actions in a day planner.
B. It is the best choice when a large amount of complex information must be delivered.
C. It enables participants to better remember the major points that were made even after the meeting concludes.
D. It provides an automatic two-way exchange and makes immediate feedback possible.
Answer: D
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When writing a persuasive letter for claims or adjustments, you should
A) assume the other person has no interest in helping you. B) use a confident and positive tone. C) mention as many additional complaints as possible about the company. D) say you have already contacted an attorney (even if you really haven't). E) repeatedly say how disappointed you are in the company.
When a business needs to make a complex purchase, it is most likely to form a buying center during the ________ stage of the business buying decision process
A) problem recognition B) vendor analysis C) information search D) supplier selection E) alternative evaluation
If a company's fixed costs were to increase, the effect on a profit-volume graph would be that the
a. contribution margin line would shift upward parallel to the present line. b. contribution margin line would shift downward parallel to the present line. c. slope of the contribution margin line would be more pronounced (steeper). d. slope of the contribution margin line would be less pronounced (flatter).
Select the most accurate statement about eye contact
A) Communicators consider the eyes to be the most accurate predictor of a speaker's true feelings and attitudes. B) Nonverbal cues, including eye contact, have identical meanings in most cultures. C) Sustained eye contact signifies fear or stress. D) Eye contact cannot be learned; it's an innate trait.