Which writing style encourages writers to manipulate the reader’s feelings?
A. inverted pyramid
B. narrative
C. nonlinear
D. expository
B. narrative
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Which of the following is not suggested as a means of building identification?
A) separating fact from fiction B) using narratives C) recognizing heroes and heroines D) renewing group commitment
Sally assesses the appropriateness of the way she expressed her dissatisfaction with the way her boss, Trent, dismissed her idea in a meeting. As Sally considers this, ______ feedback is occurring.
a. linear b. internal c. external d. process
You have grown up playing video games. In fact, you often joke with your friends that Nintendo did more to raise you than your parents. Because of this "expertise," you decide to give a speech on the history of Nintendo for a persuasive speech assignment. What criteria for appropriateness does this topic fail to meet?
A. Is the topic of sufficient interest to you? B. Will the audience see a connection between you and the topic? C. Will the topic meet the objectives of the assignment? D. Can you make the topic understandable to everyone in the audience?
This occurs when people exposed to a traditional advertising and public relation campaign share the campaigns with others
A) person-to-person word-of-mouth public relations B) person-to-person word-of-mouth advertising C) intentional word-of-mouth communication D) experiential word-of-mouth communication E) consequential word-of-mouth communication