Public relations goals ________

A) describe what we hope our plans will achieve
B) usually start with infinitives to denote action
C) are generalized statements
D) All of the above.
E) None of the above.


Answer: D

Communication & Mass Media

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If a couple continues their relationship even when separated by distance, their relationship is referred to as a(n) ______.

a. long-term commitment b. long-distance relationship c. short-term commitment d. electronic relationship

Communication & Mass Media

Which of the following characterizes the trend of integrated marketing?

a. PR, Inc. publishing guidelines on effective communications b. MEDIA Advertising, Inc. acquires PR, Inc. c. MEDIA Advertising, Inc, breaks off from its parent company, PR, Inc. d. PR, Inc. offers a myriad of services, including human resources and accounting

Communication & Mass Media

The Ethnographic Theory of Needs consists of the survival of the species, pleasure seeking, security, and territoriality

A. True B. False

Communication & Mass Media

Explain the constitutive approach to communication.

What will be an ideal response?

Communication & Mass Media