The ability of an investing company to affect the operating and financial policies of another company, even though the investor holds less than 50 percent of the voting stock, is known as
A) significant influence.
B) control.
C) minority interest.
D) noninfluential control.
A
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Which of the following is a form of earned media for marketing communication messages?
A) experts providing product reviews B) celebrities endorsing products C) social network discussions about products D) company salespeople contacting target buyers E) sponsored advertisements promoting products
Why is SWOT analysis an important marketing planning tool?
What will be an ideal response?
Sorin Inc., a company that produces and sells a single product, has provided its contribution format income statement for January. Sales (3400 units)$88,400?Variable expenses 43,316?Contribution margin 45,084?Fixed expenses 33,400?Net operating income$11,684??If the company sells 3800 units, its total contribution margin should be closest to: (Do not round intermediate calculations.)
A. $50,388 B. $45,084 C. $70,400 D. $13,059
The case in the text involving Mr. Johnson, a 79-year-old, paralyzed, stroke victim who changed
his will and left all of his property listed in the will to his nurse of two years instead of his grandchildren involved duress exerted by the nurse. Indicate whether the statement is true or false