A(n) ____ call center primarily does telemarketing.
A. blended
B. multi-purpose
C. outbound
D. inbound
Answer: C
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Which of the following statements is true regarding customer loyalty?
A) Loyal customers are more expensive to serve. B) Loyal customers stimulate revenue growth. C) Loyal customers are highly price sensitive. D) Retained customers are less profitable than the switchers.
Insurance companies need not wait until litigation has been concluded to satisfy their duty to pay.
Answer the following statement true (T) or false (F)
Discuss the concept of escalating levels of commitment to a brand. How do consumers progress in loyalty to a brand?
What will be an ideal response?
Four hundred people were asked whether gun laws should be more stringent. Three hundred said "yes," and 100 said "no". The point estimate of the proportion in the population who will respond "no" is
A. 75. B. 0.25. C. 0.75. D. 0.50.