________ speaking is a delivery style in which the speaker reads from a written text

Fill in the blanks with correct word


Manuscript

Communication & Mass Media

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Attitudes that serve a social-adjustive function are attitudes that:

a. Preserve one’s self image b. help one to adjust to social situations c. boost one’s social status d. maximize one’s feelings of self-worth

Communication & Mass Media

Emails should be long and drawn out

Indicate whether this statement is true or false.

Communication & Mass Media

What is one of the principal differences between corporate communications and working in other settings?

a. telling the company’s story to the financial community b. developing global communications in addition to local outreach c. incorporating organizational branding in addition to product branding d. using the two-way symmetrical model for communications

Communication & Mass Media

Because so many newspapers now have online versions of their publications, many observers feel that "circulation" is an insufficient measure of a paper's true readership. They propose a new metric that combines paper and unique online readers called

A. integrated audience reach. B. market saturation. C. cumulative eyes. D. total readership.

Communication & Mass Media