A retailer that is vertically integrated
A. concentrates only on operating its own retail stores.
B. has limited control on the activities of the supply chain.
C. performs more than one activity in the distribution channel.
D. concentrates on selling only to businesses.
E. outsources all supply chain activities to independent firms.
Answer: C
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Which of the following statements about compensation is true?
A. The recovery should compensate only the original loss and need not necessarily give any additional value. B. Customers should feel that the organization has suffered an equal loss. C. The value or degree of the compensation should equal the customer's loss only in terms of energy or frustration. D. Compensation should be provided only when a customer demands it.
While most companies make adjustments and prepare statements monthly, many companies complete the accounting cycle only once per year
a. True b. False Indicate whether the statement is true or false
Bad Debts Expense is a contra account that is used to reduce accounts receivable to its net realizable value
a. True b. False Indicate whether the statement is true or false
In the context of sales communication, effective communication skills are needed:
A. to enable buyers and salespeople to reach an agreement immediately. B. to identify buying needs and to demonstrate to buyers how a salesperson's proposed solution can satisfy those needs better than competitors. C. to allow salespeople to isolate themselves from the decision-making process of buyers. D. to enable salespeople to maximize profits in the short run and to develop agreement among participants. E. to determine the mental state of buyers and manipulate them into believing that a product has high attributes.