Mac realizes that he needs to do something to increase Dennis’s job satisfaction. Mac decides to give Dennis a raise. Using Herzberg’s two-factor theory, did Mac do the right thing to increase job satisfaction? Explain.
What will be an ideal response?
No; Mac only reduced job dissatisfaction rather than increasing job satisfaction
Mac focused on hygiene factors instead of motivators. Motivators increase job
satisfaction.
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Two frequently cited ratios of profitability that can be read directly from the common-size income statement are ________
A) the earnings per share and the return on total assets B) the gross profit margin and the earnings per share C) the gross profit margin and the return on total assets D) the gross profit margin and the net profit margin
Debentures are expected to have a lower yield than secured bonds because the debentures are more
risky and therefore less desirable. Indicate whether the statement is true or false
A ________ is defined as an item consumed in one or a few uses.
A. durable good B. nondurable good C. shopping good D. specialty good E. convenience good
Andre has a small office supply store in which he sells 50 percent recycled printer paper and 100 percent recycled printer paper. He also does a great business with his nonrecycled printer paper
The 50 percent recycled paper does not sell well. Andre has found out that nearby big-name office supply companies sell it for $2.00 less per ream. Andre is deciding whether to keep the product on his shelves, where it is taking space and not selling well, lower the price, a change that is hard to absorb for a small company, or stop selling the 50 percent paper altogether. Andre is feeling the pressure from what aspect of the external marketing environment? A) competitive forces B) sociocultural forces C) economic forces D) global forces E) political forces