A key purpose of the introduction is to
A) gain favorable attention for your speech.
B) alienate the audience so they want to learn more about your topic.
C) disgust the audience in order to gain audience attention.
D) gain audience attention by irritating the audience.
Answer: A
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Statements based on observation are referred to as ______.
a. inferences b. claims c. testimony d. facts
What arguments can be made for and against official language laws?
What will be an ideal response?
Because of the rise of social media, public relations practitioners must
A) listen to facilitate conversations between organizations and their constituents. B) start using strategic planning tools. C) rely more on formal opinion leaders. D) use more news releases to sell products and services. E) none of the above.
A group called "Mothers for Honest Government" issues a report on campaign financing. A researcher
A. can trust the report because of the obvious integrity of the group. B. should find out who is in the group and what motives it has. C. should consider the group reliable if it is a nonprofit organization. D. should reject the group because it represents ordinary citizens instead of economic experts.