Charles Horton Cooley’s classic belief that our identity is affected by the feedback we receive from others is termed ______.

A. self-reflexiveness
B. looking-glass self
C. interpersonal reinforcement
D. peer pressure


B. looking-glass self

Communication & Mass Media

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Campaign communication goals first must have which one of the following sets of characteristics?

a. They need to be measurable and cost-effective. b. They need to be executable and measurable. c. They need to be based on organization’s priorities. d. They need to be relatable to target audiences.

Communication & Mass Media

You can increase the immediacy of video conferences by addressing others by name before you respond to them and by referring directly to their prior remarks before you segue into your own comments

Indicate whether the statement is true or false.

Communication & Mass Media

Sound effects (FX) must be:

a. fast b. the right length c. appropriate d. loud enough to be heard e. softer than music

Communication & Mass Media

In the ________ phase of romantic relationship deterioration, relational partners may begin to consider alternatives to the relationship

A) ?social support B) ?intrapsychic C) ?grave dressing D) ?dyadic E) ?dyadic breakdown

Communication & Mass Media