Situational analysis is the first step in the formal planning process. Next, a manager should generate alternative goals and plans based upon the findings of the situational analysis. Describe the benefits of generating these alternatives.
What will be an ideal response?
Answers will vary. Generating alternatives will: help managers develop skills in thinking creatively and "outside the box"; define "boundary conditions," for example, worst-case, best-case, and likely scenarios; give managers confidence that they have thought and planned broadly; allow for development of a broad range of SMART goals; and allow for development of plans to achieve those SMART goals.
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An investor found the following in an annual report: "The financial statements, in our opinion, present fairly the financial position, operating results, and cash flows, in conformity with accounting principles generally accepted in the United States." In which section of the annual report did the investor find this?
a. Balance Sheet b. Notes to the Financial Statements c. Management's Discussion and Analysis d. Report of the Independent Accountants
Which of the following is a short-run objective of customer promotion?
A) awareness enhancement B) image enhancement C) induce retailers to display the brand D) increased purchase by current customers
Hewlett-Packard recently shifted its entire U.S. salesforce into home offices and saved millions in staff salaries and office rent despite the expense of equipping each home office with a notebook computer, fax/copier, mobile phone, two phone lines, and office furniture. Such decreased selling costs are among the benefits of ________.
A. salesforce communication B. account management policies C. inbound teleselling D. direct selling E. salesforce networking
Particularly, during election years, investors should make themselves aware of the risk resulting from unanticipated changes in the tax or legal environment. This is classified as political and regulatory risk
Indicate whether this statement is true or false.