Which of the following is true about a pulsing message reinforcement strategy?
A) It is more expensive than maintaining a high level of awareness with traditional media.
B) It can be used for products that are purchased more frequently at some times of the year than at others.
C) It involves maintaining a certain level of base advertising at all times.
D) It reduces copy wear-out due to overexposure to the same messaging.
E) It involves increasing the message frequency just before and during the prime buying period of a product.
D
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____________________ is the account that reflects the loss from failure to collect an account receivable
Fill in the blank(s) with correct word
In preparing closing entries, which of the following columns of the work sheet are the most helpful?
A) Adjusted Trial Balance columns B) Income Statement columns C) Adjustments columns D) Balance Sheet columns
Fashion Jeans, Inc sells two lines of jeans; Simple Life and Fancy Life. Simple Life sells for $85.00 a pair and Fancy Life sells for $100.00 a pair. The company sells all of its jeans on credit and estimates that 60% is collected in the month of the sale, 35% is collected in the following month, and the rest is considered to be uncollectible. The estimated sales for Simple are as follows:
January 20,000 jeans, February 27,500 jeans, and March 25,000 jeans. The estimated sales for Fancy are as follows: January 18,000 jeans, February 19,000, and March 20,500 jeans. What are the expected cash receipts for the month of March? A) $3,988,125 B) $2,505,000 C) $2,125,000 D) $4,175,000
In her work on the implementation of change, Joyce Osland suggests that
A. cultures with low power distance will want top managers to make decisions and issue directives. B. cultures with low uncertainty avoidance are likely to be more resistant to change. C. cultures such as the Germans will be tolerant of ambiguity and be more change-friendly. D. the French will want to have change processes that are very well outlined.