Which of the following is NOT true about the message in the communication model?
A) It may include both verbal and nonverbal elements.
B) It is the actual communication going from sender to receiver.
C) It must be carefully crafted to connect with a variety of people when it is delivered through advertising.
D) It will be understood in the same way by all receivers.
E) It is often individualized when it is delivered by a salesperson.
D
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Angelo made the decision to outsource the software components of his consulting company so he could focus on the company's ________, which are sources of competitive advantage, make a contribution to perceived customer benefits, have application in a
wide variety of markets, and are difficult to imitate. A) core competencies B) infrastructure C) market-sensing processes D) fulfillment management processes E) outbound logistics
Which of the following budgets are not considered when preparing a cost of goods sold budget?
a. direct materials budget b. direct labor budget c. finished goods budget d. selling budget e. All of the answers are considered.
Jessica told her girlfriend Allison that she thought that Jay was very smart and handsome. Jessica decided that she was going to ask him to the big game. Which element that forms our attitudes did Jessica not use in this example?
a. Behavioral intention b. Affective evaluation c. Cognitive appraisal d. Self-awareness
If an experiment outcome indicates that the original hypothesis was incorrect, what should the entrepreneur do?
a. conduct another experiment b. adapt the original assumption c. move forward until there is another assumption to test d. terminate the product or business concept