Which type of segmentation is most related to the use of the word when, such as when consumers get the idea to buy, when they actually make their purchase, or when they use the purchased item?

A) behavioral
B) psychographic
C) needs
D) impulse
E) values


A

Business

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Indicate whether the statement is true or false

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Answer the following statement true (T) or false (F)

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A company is considering a 5-year project. It plans to invest $62,000 now and it forecasts cash flows for each year of $16,200. The company requires a hurdle rate of 12%. Calculate the internal rate of return to determine whether it should accept this project. Selected factors for a present value of an annuity of 1 for five years are shown below: Interest rate  Present value of an annuity of 1 factor10%  3.790812%3.604814%3.4331

What will be an ideal response?

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