In a ________ situation, users, influencers, or deciders in the buying center want to change product specifications, price, delivery schedule, or suppliers, though the product is largely the same.
A. straight rebuy
B. modified rebuy
C. make-buy
D. rebuy class
E. derived buy
Answer: B
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In a sprinkler approach to international expansion, ________
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Answer the following statement true (T) or false (F)
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