Geodemographic segmentation is a combination of census data with psychographic information
Indicate whether the statement is true or false
TRUE
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The individual that negotiates rates for space on billboards and in magazines is the:
A) creative B) media planner C) media buyer D) client
Answer the following statements true (T) or false (F)
1. Globalization and financialization, while interdependent, have different consequences for the distribution of power, income, wealth, and economic growth internationally. 2. Expanding multinational corporations undermine national labor unions and government regulations. 3. Increased capital mobility means there is less need to move jobs internationally. 4. Globalization and financialization are both increasing but relatively independent trends in the world economy. 5. Globalization increases the demand for unskilled labor in the U.S. which in turn reduces labor's bargaining power.
A product might include
A. a service that does not include a physical good at all. B. some physical item and its related features. C. a brand name, a package, and a warranty. D. instructions. E. All these answers are correct.
Tangshan Mining borrowed $10,000 for one year under a line of credit with a stated interest rate of 8 percent and a 10 percent compensating balance. Thus, the firm keeps a balance of about $800 in its checking account
Indicate whether the statement is true or false