The success of quality teams in ______________ and increasing concern for product quality in _______________ have generated intense interest in this quality control device
a. Japan; the U.S.
b. the U.S.; Europe
c. Europe; Japan
d. none of these
Answer: A
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A speaker who uses emphasis effectively is most likely to draw attention to ideas by
A. using a lower pitch. B. using a higher pitch. C. speaking at a faster rate. D. using pitch, rate, and vocal quality.
What should appear in the lead for a follow-up story on a topic you have already covered?
A. the newest information available B. a recap of previous coverage C. speculation on what might happen next D. clarification of errors in previous coverage
Discuss how inside informants can effectively be used to gather information about your audience.
What will be an ideal response?
Advertorials are ads that appear in magazines and take on the appearance of genuine editorial content.
Answer the following statement true (T) or false (F)