A ______ strategy involves identifying and targeting a new and distinctive market segment rather than competing in established market spaces.
a. guerrilla warfare
b. defensive
c. new product
d. blue ocean
Ans: d. blue ocean
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Herndon Corp purchased merchandise on account from Likert Corp on November 18, 2014 . On November 21, 2014, Herndon returned damaged merchandise to Likert and was granted an adjustment on its account. Herndon uses the periodic inventory system. What effect does the merchandise return have on Herndon's accounting equation?
a. Assets and stockholders' equity decrease. b. Assets and liabilities decrease. c. Liabilities decrease and stockholders' equity increases. d. Liabilities and stockholders' equity decrease.
Which of the following would be considered a capital expenditure?
A) Business vehicle tune-up B) Equipment maintenance C) Installation of an air-conditioning system D) Professional deep cleaning of display room carpet
Net realizable value for damaged or obsolete goods is sales price less the cost of making the sale.
Answer the following statement true (T) or false (F)
Top management should be directly involved in strategic planning for an organization
Indicate whether the statement is true or false