Crimes committed by businesspersons are referred to as blue-collar crimes
Indicate whether the statement is true or false
FALSE
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A copytest is used when the marketing piece is finished or is in the final stages of development
Indicate whether the statement is true or false
How do bribes differ from business gratuities?
a. In a bribe, the exchange is preceded by an articulation of a quid pro quo arrangement. b. In a bribe, the object of value unduly influences a business decision. c. In a bribe, the object of value has a high monetary value. d. In a bribe, the object of value is material, not a hospitality.
Today, about ________ of the practitioners in corporate public relations departments report to the chairman, president, and/or CEO
A) 10 percent B) 25 percent C) 50 percent D) 75 percent
Jo has decided to present an informative speech explaining the disadvantages of drinking bottled water. Which organizational pattern would be her best choice for this topic?
a. spatial b. Monroe’s Motivated Sequence c. topical d. chronological