According to the Impact / Money box, “Which Radio Formats Are Most Popular?,” one of the most popular radio formats is:
a. adult contemporary.
b. news / talk.
c. classic hits.
d. urban.
ANSWER: b
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Because he is so visibly nervous, Johnny's speech on stress management is not very effective. His presentation fails to satisfy what requirement of integrated communication?
a. congruent verbal and nonverbal messages b. failure to achieve one's optimum pitch c. lack of regard for audience concerns d. poor topic choice
After a viewer watches an online clip they usually see a menu offering them other clips with a similar topic to the clip just viewed. This is called
a. community building. b. emerging content. c. cross referencing. d. tiering.
Describe some characteristics of a masculine approach to communication
What will be an ideal response
In Structuration Theory, the ________ is the group or organization and the behaviors that the group engages in to pursue its goals, and the ________ is the rules and resources used to sustain a group or organization.
A. structure; system B. system; structure C. agent; agency D. collective; structuration