Based on the formula for a regression line, what does b represent?

a.Known value of X
b.Slope of a line
c.y-intercept
d.Predictor score


ANS:B

Business

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a. body b. opening c. transition d. closing

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Once a ________ is defined, the next step in positioning is for marketers to finalize the marketing mix

A) segmentation variable B) competitive advantage C) demographic strategy D) customer relationship management system E) concentrated target

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Indicate whether the statement is true or false.

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