Renee told her audience, "The spring is wet. The fall is damp. The winter is cold." Which characteristic is evident in her main ideas?

A. coherence
B. simplicity
C. parallel structure
D. balance


Answer: C

Communication & Mass Media

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Micah helped his mother set up a Facebook account so she could easily connect with her extended family. When she starts amassing friend requests, she asks Micah why people she barely knows would want to be in her network. Micah explains that they are actu

a. social capital. b. network capital. c. identity needs. d. social contact needs.

Communication & Mass Media

The term __________ ceiling refers to the exclusion of Asian Americans from executive and managerial roles because of prejudice and discrimination

a. glass b. bamboo c. jade d. crystal

Communication & Mass Media

Particular to corporate social responsibility, public relations professionals must plan activities that ______, and communicate these activities to key stakeholders.

a. create new company values b. reinforce a company’s purpose c. hinge on profitable gains d. ignore the triple bottom line

Communication & Mass Media

Which of the following is not a helpful guideline for creating an effective group?

A) Select people who add to the cultural diversity of the group. B) Select people who have worked with successful groups in the past. C) Select people who are young so you get the freshest ideas. D) Select people who like to work in groups.

Communication & Mass Media