In Wilbur Schramm’s SMCR model of mass communication, the “channel” refers to the frequency or a television signal

a. True.
b. False.


b

Communication & Mass Media

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Rhetorical critics study

a. how viewers and listeners have their minds changed by communication messages. b. why particular persuasive techniques work or not. c. in what sorts of social, economic and political climates people are susceptible to particular kind of appeals. d. the ethics of persuasion. e. All of the above.

Communication & Mass Media

If you want to minimize the chances of groupthink, you should pursue all of the following strategies except:

a. Ask each member to serve in the role of critical evaluator. b. If possible, have more than one group work on the same problem independently. c. Avoid asking questions and expressing disagreement. d. Discuss the potential negative consequences of any decision or action. e. Before finalizing the decision, give members a second chance to express doubts.

Communication & Mass Media

Acting in Kitchen School realistic movies was characterized by being

a. physical. b. psychological. c. sexy. d. all of the above

Communication & Mass Media

What was the impact of new journalism on the United States newspaper industry??

What will be an ideal response?

Communication & Mass Media