Bridging ties are the ties that connect several weak ties to one another to create one strong tie group.

a. true
b. false


Answer: b. false

Communication & Mass Media

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There was a major labor dispute between the management and factory workers of an aluminum manufacturing company. The public relations department quickly decided to publicize the issue to gain coverage for the company

Which traditional value of news did the PR department use? a. Conflict b. Significance c. Unusualness d. Newness

Communication & Mass Media

Discuss four ways to improve your maintenance skills in long-distance friendships, providing concrete examples of how to apply the concepts

What will be an ideal response?

Communication & Mass Media

Families that are low in conformity and high in conversation are called __________ families

a) consensual b) protective c) pluralistic d) laissez-faire

Communication & Mass Media

Ethnographers conduct field-independent research

Indicate whether the statement is true or false.

Communication & Mass Media