A television commercial for a brand of laundry detergent is an example of an attempt to influence someone's

A. opinions.
B. relationships.
C. actions.
D. beliefs.


Answer: C

Communication & Mass Media

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A project team is trying to find ways to bridge cultural differences in the community. Someone suggests that your project team should model itself after a swat team on television. Their suggestion is a fallacy of

A. A sweeping generalization B. Circumlocution C. Ad hominem D. False analogy

Communication & Mass Media

An analogy is a comparison that draws attention to similarities and differences between objects,

events, or situations. Indicate whether the statement is true or false

Communication & Mass Media

Which of the following is true regarding advertising in America?:

a) It was always the main funding source for media; b) It was at first thought to be degrading and an undesirable necessity; c) It always enjoyed First Amendment protection; d) Despite its power, there is little connection between advertising and democracy; e) all of the above

Communication & Mass Media

Active organizational attempts to influence organizational members can be described as identification

Indicate whether this statement is true or false.

Communication & Mass Media