The subscription manager at Cosmopolitan magazine keeps track of the subscription renewal rate, which is a good measure of customer lifetime value
Indicate whether the statement is true or false
FALSE
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When a group is in conflict, it becomes ________ task-oriented.
A. adversely B. less C. nominally D. more
Some competence but low commitment ______.
A. D1 B. D2 C. S2 D. S1
One part of a marketing plan should identify what to do if things go wrong. This section is called ________ planning.
A. tactical B. action C. operational D. strategic E. contingency
One major advantage of a behaviorally anchored rating scale is that
A. it requires a great deal of employee participation which leads to greater acceptance. B. the same rating scale can be used across all the departments of an organization. C. it takes a relatively short time to develop. D. the rating scale can be developed with little expertise.