In content analysis, propositional units are
a. those occupying observable space or time in media
b. units of language such as words or sentences
c. stories or dramas
d. persons or events
e. broad topics
c. stories or dramas
You might also like to view...
Kale (1997) developed four ethical ______ to guide intercultural interactions.
Fill in the blank(s) with the appropriate word(s).
To know how an organization strategically distributes power, resources, and rewards in its daily functions is to understand its
a. goals. b. competition. c. politics. d. group processes.
What is the best course of action when video shots are blurry?
A. Reshoot the shots if possible. B. Use digital filters to smooth the footage. C. Explain what is going on using captions. D. Replace the footage with a still shot.
The tendency to view one’s own group as the standard against which all other groups should be measured or judged is called _____
a. stereotyping b. labeling c. ethnocentrism d. prejudice