Which of the following functions of management involves comparing actual results with budgeted results?
A. Implementing
B. Reviewing
C. Planning
D. Control
Answer: D
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When developing a recommendation for action that might be construed negatively by stakeholders, what technique should be incorporated in the communication?
A) Practical and useful information only B) Factual information that supports the opinion C) Conciseness to save people's time D) Clearly identified concepts E) Persuasive techniques
According to Hamel and Prahalad, which of the following approaches is being utilized by a company that gains access to the know-how developed by other companies through licensing agreements, joint ventures, or partnerships?
A) collaborating B) searching for loose bricks C) building layers of advantage D) changing the rules of engagement
Which major communication tool makes use of displays, discounts, coupons, and samples?
A) sales promotion B) sponsorship C) publicity D) public relations E) advertising
________ cost is revenue that is foregone from an alternative use of an asset
a. Differential b. Sunk c. Relevant d. Opportunity