Which public relations event shows visitors the facilities where an organization does its work and how the work is done?

A) a concert
B) familiarization trip
C) press conference
D) open house
E) community outreach


Answer: D

Communication & Mass Media

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Which type of warning has been shown to produce greater resistance to persuasive messages?

a. a warning that a persuasive message is coming b. a warning that has an explicit threat message c. a warning that refutes the counter argument d. a warning that specifies the topic and position

Communication & Mass Media

Speakers should carefully limit the number of slides with images and words if they want to be maximally effective

A. True B. False

Communication & Mass Media

For many years, cognitive scientists have been aware of a broad human tendency to reinterpret experience

in conformity with a. parental values. b. political parties. c. religious values. d. basic beliefs.

Communication & Mass Media

__________ questions encourage discussion or longer

responses. Fill in the blanks with correct word

Communication & Mass Media