Live coverage of the Vietnam War made viewers shy away from war reporting because it was too graphic

a. True
b. False


ANSWER: False

Communication & Mass Media

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Data mining, as it is practiced in the ad industry today, ordinarily requires physically searching thousands of file folders with paper documents, for nuggets of information useful for an advertising campaign

Indicate whether the statement is true or false.

Communication & Mass Media

The two men who developed network TV and held the country’s largest interest in radio were:

a. Edward R. Murrow and Walter Cronkite. b. Philo T. Farnsworth and Vladimir Zworykin. c. Ted Turner and Rupert Murdoch. d. David Sarnoff and William Paley.

Communication & Mass Media

The first step in Monroe's Motivated Sequence is the action step

Indicate whether the statement is true or false

Communication & Mass Media

A boundary that has this property is capable of having material pass through it, to and from the environment

A) porous B) static C) permeable D) malleable

Communication & Mass Media