_____ are unplanned responses to risk events used when project teams do not have contingency plans in place
a. Workarounds b. Fallback plans
c. Contingency plans d. Triggers
a
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If there is no written agreement as to the way income will be divided among partners
a. they will share income and losses equally b. they will share income and losses according to their capital balances c. they will share income and losses according to the time devoted to the business. d. there really is no partnership agreement
At its most basic form, a marketing channel consists of the producer and the ________
A) retailer B) sales agent C) competitor D) processor E) consumer
The World Diamond Council hired a crisis-management firm when the movie Blood Diamond was released to educate the public about diamonds and to ________
A) prevent a significant sales loss during the holiday season B) restrict the import of conflict diamonds to the U.S. C) promote a rare diamond only available for a limited time D) counter claims made by the film's actors during interviews E) eliminate studio concerns about the film's premiere in Africa
What is the term used to refer to how salespeople are using Web 2.0 tools and social media to sell more effectively?
A. Sales 2.0 B. consultative selling C. adaptive selling D. customer advocacy E. FAB approach