Calling a hamburger a "quarter-pounder" as opposed to a "four-ouncer" is an example of:

A. jargon.
B. slang.
C. naming.
D. ordering.


Answer: C

Communication & Mass Media

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To __________ is to convince

Fill in the blanks with correct word

Communication & Mass Media

The first recording machine, the phonograph, was invented in 1877 by

A) Thomas Edison. B) Emile Berliner. C) Samuel Morse. D) George Eastman.

Communication & Mass Media

Which of the following are the two elements that a speaker much consider when performing audience

analysis in preparation for persuasive speaking? A) identify the target audience and assess audience motivation B) raise audience consciousness and anticipate perceptual selection C) evaluate audience consciousness and anticipate selective perception D) assess audience commitment and guard against self-fulfilling prophecies E) identify critical distinctions and seek incremental changes

Communication & Mass Media

The aspect of communication that focuses on HOW something is said, and offers cues about the emotions, attitudes, and amount of power the speaker directs toward others, is describing the _____

a. content of the message b. context of the message c. interaction dimension d. relationship dimension

Communication & Mass Media