The aspect of communication that focuses on HOW something is said, and offers cues about the emotions, attitudes, and amount of power the speaker directs toward others, is describing the _____
a. content of the message
b. context of the message
c. interaction dimension
d. relationship dimension
d
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_____ theory states that internal factors such as beliefs, attitudes, and values limit the extent to which an individual accepts or rejects a persuasive message
A) Hierarchy of needs B) Social judgment C) Two-step flow D) Framing E) Cognitive dissonance
In an ethical dilemma, when you adopt a solution that does the greatest good for the greatest number of people, you are applying a philosophy known as ________
A) utilitarianism B) the Potter Box C) the golden mean D) the veil of ignorance E) values-driven public relations
Communicators using the mass media must recognize the inherent characteristics of mass communication. They are _______
a. audience/speaker isolation and advertising interruption of message continuity b. delayed audience feedback and greater emphasis on the method of message transmission c. the way a message is sent and the content of the message d. the size of the audience and the method of transmission
The inevitable physical, physiological, psychological, and semantic interference that distorts messages is called ___________
Fill in the blank(s) with correct word.