Norris showed a picture of a smiling baby during his talk on vaccinating toddlers. He was using _____ to appeal to the audience's emotion.

A. ethos
B. pathos
C. logos
D. mythos


Answer: B

Communication & Mass Media

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________ leaders don't try to know their employees on an individual level

a. Task-focused b. Person-focused c. Relationship-focused d. Communication-focused

Communication & Mass Media

Suppose the main points in a speech on recycling are: ____ I. The current system of financing health care in the United States is inadequate. II. A system of national health insurance would provide medical care to all citizens What is the arrangement of the speech?

A. Chronological pattern B. Problem-solution pattern C. Spatial pattern D. Topical pattern E. Cause-effect pattern

Communication & Mass Media

__________ are specific instances or cases that embody or

illustrate points in your speech. a. Examples b. Testimonies c. Analogies d. Statistics

Communication & Mass Media

Ritual apologies are used to take active responsibility for an action

Indicate whether this statement is true or false.

Communication & Mass Media