Maria is considering a new layout for a magazine and wants to evaluate whether different headline styles and color affect sales. She tests three different headline styles and two colors. Which of the following tests are most appropriate for the evaluation of the data from this test?

a. Chi-square
b. One-way ANOVA
c. Two-way ANOVA
d. T-test


c

Communication & Mass Media

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Print style writing, which is used in traditional publications and on many journalism-based websites, relies heavily on ______.

A. the inverted-pyramid structure B. chronological order C. reverse chronological order D. narrative

Communication & Mass Media

Discuss five ways that leaders influence culture according to Schein.

What will be an ideal response?

Communication & Mass Media

Sarah reasoned that (1) she had earned A's in three previous English classes, and (2) past success predicts future success, so (3) she will likely get an A in her current English class. In this example of rhetorical proof, statement (1) is the __________.

A. supporting material B. proof C. attention getter D. reasoning

Communication & Mass Media

Choose one of the five stages of listening. Describe the stage you've selected and offer suggestions to make it effective in practice. Finally, offer a personal example showing how you've experienced this stage of listening.

What will be an ideal response?

Communication & Mass Media