Business market managers should limit the evaluation of relationships to quantitative, activity-based costing data and transaction price data especially in partnering when qualitative measures do not contribute good information
Indicate whether the statement is true or false
False
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A market segment is less attractive when ________
A) there are few aggressive competitors in the segment B) it is difficult for new entrants to enter the segment C) it contains powerful suppliers who can control prices D) substitute products are unavailable in the segment E) buyers in the market segment have weak bargaining powers
Which of the following statements includes a hedge?
A) Let's merge the departments. B) I may be wrong, but I think that merging the departments might be a good idea. C) Merging the departments is definitely the way to go. D) Pardon me for interrupting, but we should merge the departments. E) We can merge the departments, can't we?
______ was the country that exported the highest total value of service exports in 2013.
Fill in the blank(s) with the appropriate word(s).
The confirmation step is most likely important because it:
A) assures that the customer cannot back out of the purchase B) reassures buyers that they made the right decision C) means that the salesperson can collect a commission D) leads into the service step of the process E) signals an end to buyer's remorse