What did the KRONKIWONGI campaign focused on for LEGO?

A. It focused on personalization and opportunities for audiences to create and share these creations online via Facebook.
B. It focused on personalization of the LEGO logo in the KRONKIWONGI language through Instagram.
C. It focused on creating a video discussing the power of the KRONKIWONGI dance moves with LEGOs
D. none of these


A. It focused on personalization and opportunities for audiences to create and share these creations online via Facebook.

Communication & Mass Media

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Hollywood generates and maintains interest in stars by ___________________

A) marketing an actor's biography B) focusing publicity solely on an actor's performance C) casting actors in different types of roles to highlight their dramatic range D) ensuring that the public never links a star to a controversy

Communication & Mass Media

Answer the following statements true (T) or false (F)

1. Using a “global” interpretation of culture, a Latino man born and raised in New York and a Latino man born and raised in Arizona can be said to belong to different cultures. 2. The term culture itself is difficult to define. 3. Age, gender, sexual identity, and spiritual identity are all components of culture. 4. We learn about a culture both consciously and unconsciously. 5. Enculturation is also known as acculturation.

Communication & Mass Media

A group whose values have come into contact with the values of your organization, but which has not realized it is known as ________

A) a primary public B) an intervening public C) a latent public D) an aware public E) a secondary public

Communication & Mass Media

Romantic relationships differ from friendships in that they are centered on the love-based characteristics of

a. dialectical tensions, openness, and positivity. b. intimacy, passion, and commitment. c. rewards, turning points, and manipulation. d. appreciation, assurances, and accounts. e . connection, process, and sharing.

Communication & Mass Media