On what do magazines primarily base their advertising rates?

A. circulation
B. format
C. content
D. size
E. target audience


Answer: A

Business

You might also like to view...

Defenses of the insurer include:

a. misrepresentation. b. judgment pro rata. c. concealment. d. Both misrepresentation and concealment. e. Both judgment pro rata. and concealment.

Business

The net present value of the project is ________. (See Table 11.5)

A) $3,815 B) $2,445 C) $5,614 D) $7,500

Business

Revenue management methodology enables an airline to

a. maximize the number of full-fare seats it sells on each flight. b. minimize the number of discount-fare seats it sells on each flight. c. increase the average number of passengers per flight. d. decrease the number of overbooked flights.

Business

"Gamers" are described as people who regularly play video games. A random sample of 80 people was selected and 50 were found to be male. The approximate standard error of the proportion for this sample is ________

A) 0.0336 B) 0.0422 C) 0.0541 D) 0.0610

Business