In the VALS framework, consumers who spend much of their income on fashion, entertainment, socializing, offerings that make them look good, and have a desire for the latest things are called

A. Strivers.
B. Makers.
C. Experiencers.
D. Believers.
E. Thinkers.


Answer: C

Business

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Gladys considers the effects that her conversation with Aldene has had on each of them and based on their assessment of the other person’s response, they may decide to adjust or alter their message and strengthen or modify their content. This is an example of which step in most conversation structures?

A. heart of the conversation B. preliminary processing C. closing D. greeting

Business

As manager of a major producer of automobile airbags, you have recently introduced the following vision statement: to protect the health of every driver and passenger. How can you ensure that your employees feel invested in and inspired by the firm's vision?

A. Ask employees for feedback on the vision statement and revise based on their input. B. Include a "vision adherence assessment" in each employee's annual performance review. C. Hang banners around the production facility touting the new vision statement. D. Give a speech explaining why everyone should support the new vision.

Business

Which type of account is Cost of Goods Sold?

A) An asset account. B) A liability account. C) An expense account. D) An income account.

Business

Define critical thinking.

What will be an ideal response?

Business