In response to social and political moves to discourage cigarette smoking, major cigarette manufacturers have had to diversify into other products. Identifying the pressures against smoking is an example of:
A) environmental scanning.
B) market segmentation.
C) flow strategy.
D) mission statement development.
A
You might also like to view...
Which of the following is not one of the four main methods advertisers use to behaviorally target ads?
A. Nielsen ratings B. data collected from social networks C. integration of online data with offline data D. clickstream data
In a monopolistic competition market structure, individual firms have almost no pricing power
Indicate whether the statement is true or false
Which of the following would generally be considered a fixed factory overhead cost? Straight-line Factory Units-of-production depreciation insurance depreciation
a. no no no b. yes no yes c. yes yes no d. no yes no
On a bank reconciliation, deposits in transit are added on the bank side of the reconciliation
Indicate whether the statement is true or false